How to Write a Successful Aromatherapy Blog

4 min to read
Andrea Butje
08/25/2021

Aromatherapy continues to be an increasingly popular topic, and there have been several new blogs entering this space over the past few years.


I love combining herbalism with aromatherapy and have included a helpful herb blog so you can get the idea of blogging!

Here are a few of the notable ones:

  1. Aromatics International Blog: This blog remains a key resource for anyone interested in essential oils and aromatherapy. Their comprehensive approach includes a deep dive into various essential oils, their therapeutic benefits, and the science behind them. Additionally, they emphasize sustainable and ethical sourcing of their oils, and this philosophy is woven into their blog content. Readers can also find a myriad of recipes, from skincare formulations to diffusion blends.

  2. Green Path Herb School Blog: Green Path Herb School is a renowned educational platform for herbalism and natural wellness. Their blog covers a wide range of topics related to herbs, herbal remedies, essential oils, and holistic health practices. From plant profiles and herbal preparations to aromatherapy tips and recipes, the Green Path Herb School Blog offers valuable insights for both beginners and experienced herbal enthusiasts.

  3. Aromahead Institute Blog (Of course!): The Aromahead Institute, known for its reputable aromatherapy education, maintains a blog that offers a wealth of knowledge about essential oils, aromatherapy, and holistic wellness. The blog covers a range of topics such as essential oil profiles, blending techniques, safety guidelines, DIY recipes, and evidence-based research. It serves as an excellent resource for both beginners and experienced aromatherapy enthusiasts who want to deepen their understanding and practice of aromatherapy. The Aromahead Institute Blog provides reliable and up-to-date information straight from the institute, ensuring that readers have access to accurate and expert insights into the world of aromatherapy and essential oils.

These blogs share an extensive amount of knowledge and tips about essential oils and their uses, and each one provides a unique perspective on aromatherapy and herbs.

Starting your own aromatherapy blog can be an exciting endeavor and a brilliant way to share your passion and knowledge with others.

Given the rise in interest in natural health and wellness solutions, the appetite for solid, trustworthy information on essential oils and aromatherapy is higher than ever. And if you're a Certified Aromatherapist, your blog will be an invaluable resource for those seeking reliable information in a sea of online content.

Here are some fresh blog topic ideas:

  • Essential Oils and their role in Skincare

  • Creating your own essential oil blends

  • The history and culture behind different essential oils

  • Essential oils for mood and mental health

  • Herbs in cooking and baking

  • Using essential oils for children

  • Where essential oils come from

  • The science and chemistry of essential oils

  • Essential oil safety: what is rumor and what is fact?

  • Essential oils for sleep and stress relief

  • Essential oils for energy

  • Using Aromatherapy in a spiritual practice

  • Using Aromatherapy in a physical practice (like yoga!)

  • Aromatherapy and massage therapy

  • Essential oils and pain relief

  • The latest essential oil research

Remember, building a successful blog takes time and dedication. Continue to share valuable content regularly, engage with your audience, and promote your blog across different platforms.

As for Mommypotamus, Heather Dessinger continues to do amazing work with her blog, covering diverse topics from natural health remedies to family-friendly recipes. Her follower count has significantly increased, with over 250,000 followers on Facebook and more than 35,000 on Instagram, further emphasizing the opportunities that blogging can offer.

She chose to earn her Aromatherapy Certification at Aromahead Institute, and uses her knowledge to educate others, as well as to care for her own family. I feel so grateful that she is helping to spread reliable, research-based information about essential oils to her readers and followers!

Whether you're looking to share your expertise, build a community, or even monetize your knowledge, there's never been a better time to start an aromatherapy blog.

Once you decide on a "general topic" of your Aromatherapy blog, you can get a domain and set up a website (creating your own website is very easy these days!) Then . . . start writing!


Building a following for your blog can take time. Be patient, and persistent, and share what you are doing with others on social media. If you regularly share valuable content that they find useful in their lives, people will start to take notice and get excited about your posts.

Aromatherapy In Your Inbox

Our weekly newsletter in is known for being the best in industry. Sign up today for weekly aromatherapy news, content, recipes & more! Your data will always remain private.